Customized arena banners will be added to Summoner’s Rift from Summer Split 2020 onward in official matches across regions.
These in-game advertisement banners will only be visible in spectator mode to the online audience, so professional players will not be affected. They will continue to compete within the standard Summoner’s Rift model.
Riot Games Global Head of Communications, Esports, David Higdon added that the custom banners will kick off in the LCS, LEC, LPL and LCK for a start.
This is the first digital product Riot Games has announced ahead of the Summer Split. Fans can look forward to more creative uses of these banners by brands in the future, and additional product announcements before Summer Split begins.