Burger King — in collaboration with Call of Duty and Grubhub — has offered a once-in-a-lifetime chance to win a 15-year supply of Whoopers for those living in the US.
This one-day event was part of a multi-pronged campaign to promote the release of Call of Duty: Modern Warfare. The event took place at the Long Beach Burger King Branch in California and had purposefully transformed the entire shop into a real-life Burger Town restaurant.
Activision Blizzard created an immersive experience for diners and gamers as they get to try out the game, order Call of Duty themed burgers, and watch various attempts to take down Seth “Scump” Abner and FaZe Clan owner Yousef “Apex” Abdelfattah in Call of Duty.
Anyone who managed this feat will walk away with that 15-years burger offer.
Fans who missed out on this event weren’t left out as the campaign also had Grubhub offering promotions in its app for 16 cities. Running on a “first-come, first serve” basis, this US-wide event sported the rebranded “Burger Town” menu, featuring Call of Duty themed Burger King meals. Free delivery for this special menu is available too, provided the order is above US$10.
There are also in-game items up for grabs, such as the Burger Town Emblem. Just enter the code, “BKCALLOFDUTY” during check-out and you will will receive the “Burger Town” emblem (first call for delivery), Burger Town Calling Card (second delivery order), and Burger Town Weapon Charm (for the third).